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12
1st
2nd
Differentiated (PS1, PS2)
Peter Arthur Di Sabatino
Luisa Maria Virginia Collina
Laura Galluzzo
Daniela Selloni
Carla Sedini
Amedeo Perrone
The aim of the course is to train students in the overall design of a product-service system, with a particular emphasis on sustainability and focussing on the design aspects of services and on their manifestation in physical and digital touchpoints. The Product Service-System Design Studio is divided into theoretical lessons and applied activities: it guides students in identifying and formulating a problem, in developing a “concept” and its technical feasibility, with activities carried out in teams. It focuses on current issues and it dialogues with actual organisations and actors, through structured forms of context analysis and the co-design of ideas. It integrates different disciplinary contributions and provides the opportunity to apply design methods and tools in practice.
The studio will focus on how environment and experience design can integrate with PSSD to highlight how place, space, and experience contribute as powerful and memorable elements in a holistic approach to product, service, and system design. Through physical and digital modeling—including drawing, diagramming, and immersive renderings—students will learn to shape and articulate intended environments and experiences. Design tools and methods introduced in previous PSSD coursework will also be revisited, refined, and applied.
Students will tackle a project brief that requires managing the complexities of today’s world. Working with a real client from either the public or private sector, they’ll use the contemporary city as the backdrop for envisioning innovative services. Guided by a structured methodology and specialized design tools, students will learn to understand the true needs and expectations of users and the benefits for service providers. They’ll be supported in crafting and delivering sustainable, inclusive values, defining effective and efficient interactions, and testing their ideas in real-world scenarios.
